How Alley Buscemi - Raleigh, North Carolina, Turns Community Into Clients

How Alley Buscemi - Raleigh, North Carolina, Turns Community Into Clients

What does it really look like to build a personal brand as a real estate agent - without a big team, huge budget, or flashy events? In this blog, we spotlight Raleigh-based solo agent and 90-Day Challenge alum Alley Buscemi, who’s turning casual events and local content into consistent business. From CRM tagging strategies to low-lift event ideas, Alley shares exactly how she builds trust, grows visibility, and stays top of mind in her market. If you're a real estate agent looking to attract aligned clients and scale with strategy, this one’s for you.

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Real Agents. Real Brands. What It Actually Looks Like to Market Yourself in Real Estate

Real Agents. Real Brands. What It Actually Looks Like to Market Yourself in Real Estate

In this feature from Real Estating, we spotlight five standout agents including 90-Day Challenge alumni - who’ve turned their personal brands into powerful lead magnets. From Raleigh to the Hamptons, these agents prove that success in real estate isn’t just about selling listings—it’s about building a brand that converts.

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Wellness Living Redefined: A Conversation with Cora at Inman Connect

Wellness Living Redefined: A Conversation with Cora at Inman Connect

Discover Cora, Coral Gables’ newest wellness-focused residential project redefining luxury living. With biophilic design, WELL certification, spa-style amenities, and a mission to prioritize health and sustainability, Cora offers more than beautiful homes—it offers a better way of life. Get an inside look from our conversation at Inman Connect Miami.

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AI in Real Estate: Front-Row Experience at Inman Miami

AI in Real Estate: Front-Row Experience at Inman Miami

Explore how artificial intelligence is already transforming the real estate industry—from predictive analytics and blockchain transactions to conversational AI that’s reshaping client expectations. In this firsthand recap from Inman Connect Miami, we break down key insights from top industry leaders and what they mean for the future of real estate.

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Miami’s Food Scene Doesn’t Play by the Rules — And That’s Exactly Why It Works

Miami’s Food Scene Doesn’t Play by the Rules — And That’s Exactly Why It Works

At Inman Connect Miami, a standout panel featuring Will Thompson of Sunny’s Steakhouse explored how authenticity and intentional design are redefining hospitality—and why that matters for luxury real estate agents. Discover how the future of client experience is being shaped by lessons from the Miami food scene.

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Why Your Systems as a Real Estate Agent Matter Sometimes More Than Your Goals
Systems and processes Holly Meyer Lucas RE Systems and processes Holly Meyer Lucas RE

Why Your Systems as a Real Estate Agent Matter Sometimes More Than Your Goals

As the new year approaches, many real estate professionals find themselves reflecting on the past year and setting ambitious goals for the one ahead. Whether it’s more closings, higher commissions, or landing that dream client, goals are an essential part of growth. But here’s the truth: you don’t rise to the level of your goals; you fall to the level of your systems.

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